“THE FUTURE IS COMING, VIRTUAL EVENT”
The virtual event will constitute during 2020/21 the main way to continue with our Corporate Communication and holding events.
Due to COVID, this technology has been advanced several years, but it is not an improvisation, it has come to stay and complement face-to-face events. These will continue because it is in the essence of the human being. Communicating is using language, and language is meaningless without physical contact.
HYBRID EVENT
1. Use the facilities of your company taking advantage of a room that can be decorated with a graphic back, furniture … To carry out the physical part of the event.
Carry out the communication action that interests you the most:
So there would be a Live Streaming, connecting with the audience from the virtual studio.
There may be speakers, moderator, live questions through interactive chat, event program, feedback statistics, access to tools: photos, videos, graphics …
2. Use the facilities of our Virtual Event Set, where it will have a set with Led screens and XR technology to create a hyper-realistic virtual environment, augmented reality CHROMA technology …
3. Take advantage of the stand itself as a decorative set / set since we have furniture, graphics, audiovisuals, products … so we already have a customized environment.
LIVE STREAMING
Unlike the Hybrid, in this case everything is done online, both the presentation and the attendance. . It has the advantages of the previous model in terms of not establishing capacity or space limits and with access from anywhere in the world through any mobile device.
The virtual event can be customized just like the face-to-face one:
VIRTUAL EVENTS BENEFITS
Obtaining input and feedback:
The generation of data and statistics in this type of event will allow us to create or expand our database through the Inputs that the attendees offer us in their records. Data that will help us to carry out future sales and promotion campaigns.
We will also obtain very valuable information through the surveys as it will allow us to identify the needs and preferences of our clients (and potential clients), segment the market… and thus improve the eciency of future MK campaigns.
Unlimited access:
From assistants and from anywhere in the world through any mobile device.
Saving:
It allows carrying out all kinds of communication actions saving time and costs.
Extension of the campaign in time:
Through the recording and storage of content for subsequent broadcasts: YouTube, Web, RRSS …
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