CORPORATE EXHIBITION STAND FOR ISSE AT AUTOMECHANIKA FRANKFURT 2026
Design and construction of a custom exhibition stand for ISSE at Automechanika Frankfurt 2026, creating a corporate space focused on showcasing its range of solutions for the automotive industry and strengthening the brand’s presence at one of the leading international trade fairs in the sector.
The creative concept focused on a technological, dynamic and distinctly corporate aesthetic, combining ISSE’s red, white and black colour palette with an open layout that enhances product visibility and encourages interaction with visitors.
The stand featured LED-lit product display podiums to showcase different tyre models, making the products one of the main visual elements of the space while allowing visitors to view them easily from the exhibition aisles.
The central area incorporated a large-format LED screen for audiovisual communication, used to display content related to the brand, its products and applications, adding dynamism and reinforcing the technological character of the stand.
The space also featured backlit fabric graphics with integrated LED lighting, used as graphic supports to communicate corporate messages and highlight different product areas. The integrated lighting helped improve the stand’s visibility and create different focal points throughout the space.
The layout combined product display areas, customer service spaces and dedicated meeting areas, creating an open and functional visitor journey that facilitates direct interaction between ISSE and industry professionals.
The construction stood out for its combination of large-format graphic surfaces, LED lighting, branding elements and product displays, also incorporating a corporate reception counter with integrated lighting that reinforces the brand’s visual identity from the entrance to the space.
The combination of design, lighting, audiovisual technology and product display resulted in a corporate exhibition stand with strong visual impact, designed to enhance ISSE’s presence at Automechanika Frankfurt 2026, held from 8 to 12 September.
Specialists in the design and construction of custom exhibition stands for international trade fairs, creating corporate spaces tailored to each brand’s identity, products and objectives.
